Skincare · Fitness · Makeup · Coffee/Matcha/Ube
Creator Snapshot
Hi, I'm Anu - I make people want to try your product tomorrow morning.
I'm a Bangalore-based content creator obsessed with the small stuff: the tissue-paper wipe before skincare, the exact stir count before the first sip of iced coffee, the soft toy left in charge when I leave the house. What started as one reel that hit 8 million views turned into 100+ brand collaborations, but the philosophy has stayed the same: routine over hype, always.
Anu creates skincare, fitness, makeup, and coffee/matcha/ube content for an audience that shows up for real routines, not highlight reels. Her work is built for saves, shares, and genuine product curiosity - content that feels doable, not aspirational.
Collaboration Formats
Media Kit Notes
Audience Fit
Real · Repeatable · Ritual-led
Anu's audience engages most with content that feels real and repeatable: skincare that fits an actual routine, workouts that do not require a lifestyle overhaul, makeup that is wearable, and drinks that become a daily ritual. Best-fit partners: skincare and beauty tools, activewear, gyms and studios, makeup brands, cafes, and wellness drinks.
Deliverables
Concept · Shoot · Edit · Handoff
Full-funnel content support across skincare, fitness, makeup, and coffee/matcha/ube: concepting, scripting, filming, editing, captions, and story frames. Also available: store visits, launch events, UGC, and clean usage-rights handoff for paid media.
If it fits into someone's daily ritual, I want to make content for it - let's collaborate.